Created: 13/07/2010 in Re-thinking Innovation | Comments (0)
A couple of weeks ago we had seven families, about 30 people, over for Sunday brunch. It was a chaotic but collaborative effort, with kids and adults circulating around a large dining table with different contributions from each family. Somehow it all just came together and everyone agreed that brunch was a great idea, and that many hands do make light work. The threat of 30 people descending upon our home sent my husband and I into a short, but energetic, cleaning frenzy. This experience got me...
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Created: 06/05/2010 in Re-thinking Innovation | Comments (2)
I finally found a use for the internet fridge this week. Four years ago I moved into a role managing the Telstra Innovation Centres. Among the staff and facilities that I inherited, I also became the proud custodian of an internet fridge. The fridge was part of a 'Home of the Future" display that showed how ubiquitous broadband technologies would become in the home. Everything would be connected: from the phone, computer and television, to the fridge, utility meters, and security systems. Logically...
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Created: 05/03/2010 in Re-thinking Innovation | Comments (0)
In the past few weeks I have been privileged to attend two separate events which have once again reignited my passion for innovation. Last week's Telstra Productivity Dinner in Melbourne (to celebrate the launch of the second annual Telstra Productivity Indicator) featured Don Tapscott, a Canadian who also happens to be the author of more than a dozen books including Wikinomics and Grown Up Digital. According to Don, organisations face a "punctuation point". Change will affect organisations...
Created: 03/03/2010 in Re-thinking Innovation | Comments (0)
I attended the "The annual forecast for digital media professionals", a Xmedia Lab conference in Sydney, Australia, last week (www.xmedialab.com). The first speaker was Richard Titus. Not only the current CEO, Associated Northcliffe Digital, but a former Future Media Controller at the BBC, Co-founder of Schematic, and producer of Sundance Feature Film winners On_line and Who Killed the Electric Car? Needless to say that I am pretty happy that I wasn't the second speaker :)
Richard...
Created: 15/12/2009 in Re-thinking Innovation | Comments (0)
The summer holiday season provides the perfect opportunity to recharge your batteries and revitalise your mind. My personalised, nerdy, holiday reading list already includes Jill Jonnes Empires of Light, Edward De Bono Six Hats, Jack & Suzy Welch Winning: The Answers, Stan Grant Tears of a Stranger, Dr Graham Tattersall Geekspeak and Guy Kawasaki Reality Check. I love reading books about people, science, business and innovation.
While some might look forward to catching up on the Twilight...
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- Innovation
Created: 06/11/2009 in Re-thinking Innovation | Comments (0)
I was pondering recently the demise of a business that I was involved in from 1999-2001. We were pioneers in e-Business. Building web-based business applications - using open source software, enterprise workflow and EAI - that seamlessly connected internal line-of-business (LOB) applications like financial systems and human resources to each other and to the company's employees. Simple user interfaces were designed that required little training that were useful, usable and engaging. Our mantra...
Created: 21/09/2009 in Re-thinking Innovation | Comments (1)
I was pondering the concept of "customer experience" today. You might think that's a bit strange for a person who has the title "Customer Experience Marketing", but sometimes it feels like the achievement of excellent customer experience is an almost impossible task.
So what is customer experience anyway? How is it defined and why is it so important?
According to Wikipedia, customer experience is the sum of all experiences that a person has with a supplier of products...
Created: 06/08/2009 in Re-thinking Innovation | Comments (0)
Recently I was reminded just how far video conferencing had evolved when we hosted Deloitte's Chief Marketing Officer (CMO) dinner at the Telstra Executive Briefing Centre (EBC). Telstra supports this Deloitte initiative by providing the EBC as the backdrop for a marketing leaders forum and dinner party each quarter. 30 guests are seated across our Sydney and Melbourne Polycom RealPresence suites to listen to a guest speaker presentation on a hot topic for marketers - last week it was social networking...
Created: 23/07/2009 in Re-thinking Innovation | Comments (0)
Today I am writing my blog, multi-tasking as usual, while listening to a very interesting talk from Converseon about the social media engagement strategies of major brands across the globe. I'm lucky enough to be invited to Telstra's Community 2.0 Steering Group. Just one of our cross-company initiatives in the social media space.
Here's a short excerpt from the talk: "Converseon looked at the financial performance of the brands, grouping the companies with the greatest depth and breadth...
Created: 30/04/2009 in Re-thinking Innovation | Comments (0)
Like most people in the ICT industry, in the past I've gone through phases of using LinkedIn frequently to not checking it for weeks on end. For the most part I actually find this business networking site a very useful tool. Using LinkedIn I am connected to most of my favourite people in business - colleagues past and present, partners, friends that I have collected along the way, friends of friends, and people with whom I share common business interests (like innovation!).
Recently I've...